Work
How Yon-Ka Paris Went from Spa Secret to Global...
How a luxury French skincare brand broke out of the spa and into the spotlight, using smart PR, influencer strategy, and story-driven marketing that sold.
How Yon-Ka Paris Went from Spa Secret to Global...
How a luxury French skincare brand broke out of the spa and into the spotlight, using smart PR, influencer strategy, and story-driven marketing that sold.
How I’m Using AI + Automation to Build Smarter ...
Smarter marketing starts by syncing creative strategy with AI precision.
How I’m Using AI + Automation to Build Smarter ...
Smarter marketing starts by syncing creative strategy with AI precision.
AI, Activism, and the Checkout Line
A blueprint for modern-day impact marketing: grassroots strategy meets generative AI to flip the system, one conscious click at a time.
AI, Activism, and the Checkout Line
A blueprint for modern-day impact marketing: grassroots strategy meets generative AI to flip the system, one conscious click at a time.
How to Launch a Luxury Fashion Brand with the H...
A brand built on presence doesn't push, it invites, drawing people in with quiet confidence rather than urgency.
How to Launch a Luxury Fashion Brand with the H...
A brand built on presence doesn't push, it invites, drawing people in with quiet confidence rather than urgency.
Fractional CMO for an Italian Brand
How I modernized a 40-year-old Italian footwear brand with a Shopify redesign, SEO-rich content, team mentorship, and elegant rebranding, next up, Amazon.
Fractional CMO for an Italian Brand
How I modernized a 40-year-old Italian footwear brand with a Shopify redesign, SEO-rich content, team mentorship, and elegant rebranding, next up, Amazon.
Smart Marketing Strategy and SEO Copy Built Bes...
From SEO-optimized Airbnb listings and direct-booking website copy to seasonal social media strategy, this project shows how smart marketing turns vacation homes into unforgettable experiences.
Smart Marketing Strategy and SEO Copy Built Bes...
From SEO-optimized Airbnb listings and direct-booking website copy to seasonal social media strategy, this project shows how smart marketing turns vacation homes into unforgettable experiences.